Hey hosers, Molson wants to know. Molson is challenging Canadians to stand up and say "hell yes! We LOVE Canadian beer!", particularly Molson.
"This is a fun campaign that acknowledges our passion for beer," says Michael Shekter, Brand Director, Molson Canada. "We not only love beer, we take pride in beer brewed in Canada - and Molson Canadian is the definitive example of Canadian beer."
I'm not sure why I posted this, other than it reminds me of when I was a kid, and my dad bought an Opel Manta. I remember people, who I came to recognize as idiots, subtly giving my dad shit for owning a foreign car. Buy American, damn-it, in spite of the fact that American companies were producing Pintos that exploded upon impact (in other words, crap, or in other-other words, Molson).
So I guess my point is, if I have one, and I am not sure I do, but if I did, it would be this: good Lord Canada, I am all about loving beer, but Molson?
Now, if Molson asked Canadians to stand up for say, Neil Young, I would totally drink to that. I'd drink Molson, too. I would stand up, my brothers, to be counted among the Canadians I pretend to be when I travel abroad.
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